"The Giving USA 2019 report by the Giving USA Foundation and the University of Indiana Lilly Family School of Philanthropy has just come out. The good news? American individuals, bequests, foundations and corporations gave $427 billion to U.S. charities in 2018, according to Giving USA 2019: The Annual Report on Philanthropy for the Year 2018. We Americans are very generous to our churches and charities. In good times, we give a bit over 2 percent of our national GDP to charities. The bad news? 2018 was a down year. Adjusted for inflation, total giving declined 1.7 percent.
Frankly, we have been expecting this news ever since the U.S. tax overhaul went into effect in early 2018. All is not lost, though. At TechSoup, we of course follow technology closely, and we have some ideas on how you can use digital fundraising techniques and tools to thrive in recessionary philanthropic times.