“Shared value is not social responsibility, philanthropy, or sustainability, but a new way for companies to achieve economic success.” Michael E. Porter and Mark Kramer, Creating Shared Value, Harvard Business Review
Shared value is a management strategy in which companies find business opportunities in social problems. Shared value focuses company leaders on maximizing the competitive value of solving social problems in new customers and markets, cost savings, talent retention, and more.
Read more in "Understanding Shared Value".
"Rather than seeing business and society in opposition, [companies] recognize the enormous potential of business to contribute to social progress. At the same time, they understand that firms depend on healthy and well-functioning societies to thrive. Such companies seek to create 'shared value' — incorporating social issues into their core business strategies to benefit both society and their own long-term competitiveness."
Read more in this FSG report: Creating Shared Value: A How-to Guide for the New Corporate (R)evolution
Shared value is best understood through examples. Take a look at our collection of case studies and practical examples of shared value in action.
Recommended resources includes opinion pieces, presentations and talks illustrating shared value.
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